Paid Media Management

We develop digital breakthroughs.

Every business could use a boost, whether you just opened or have been around for decades. Paid Media advertising reaches your audience where they’re searching for you — online. Our Paid Media Team uses hard numbers to configure the wheres, whens, and hows of your custom digital advertising plan. The end result? Getting your ads in front of the right audience at the right time to make your business more money.

Our Approach

We believe that when you win, we win. If your goal is to increase revenue and grow your business, our Paid Media experts have an arsenal of research tools, industry knowledge and an intimate understanding of the unique advantages of each advertising platform to deliver results.

 

Photo for Moira Miller

"At Knucklepuck, the Paid Media team is an extension of our client’s marketing team. It is a true partnership. Their success is our success."

Moira Miller
Paid Media Manager

Dedicated Team

Our Paid Media Team’s sole responsibility is managing your accounts. This kind of regular oversight allows us to bid manually, vet new keywords and make strategic recommendations. With our Paid Media Manager’s oversight on all accounts, you can rest easy knowing your campaigns are in good hands.

Driven By Data

No more hunches or educated guesses. Our team uses performance data analysis, keyword research and competitive research to inform ad copy and maximize ad spend. Once the campaign data is in, we use it to iterate our strategy, grow engagement, increase conversions and reduce spend.

Paid Media Expertise

We put extensive Paid Media training to work for you every day, selecting ad types and writing copy to maximize your return on investment. We have close relationships with representatives at Google and Facebook, and are certified in Google AdWords, Bing Ads, LinkedIn, Pinterest and Facebook Advertising — platforms proven to attract your ideal consumer and deliver results.

Customized to Your Needs

The only thing better than having a great idea is implementing it, and we specialize in both. Our Paid Media experts will think strategically to select the right marketing mix for your goals before building your accounts, maintaining campaigns and presenting insights from campaign analytics.

Our Process

Digital advertising is constantly in flux, so our work is never over. We will continually analyze campaign performance to adjust bids, test ad variations and optimize your return on investment. Our mission is to grow your business. By capturing the right audience with the right message, we drive clickthrough rates, drop cost-per-click and increase Quality Score — mission accomplished.

 

Let's Get To Work